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Our Champion beer

carling cup

We’re a high quality beer that our consumers can drink whenever they want to enjoy the refreshing taste of a great lager. Our home is anywhere that our consumers get together to share a beer. Male social occasions are our heartland, and the home where Carling Black Label has its most impactful role.
The tavern is our stomping ground, where champions share a quart. CHAMPIONS DESERVE CHAMPION BEER as a reward at the end of the day. The reference, Champion, is core to who we are, synonymous with Carling Black Label. For Carling Black Label, champion means quality, winning and the very best. We don’t take that lightly. And that’s why our superior beer is described as award winning and world-class, surpassing all rivals. And for our consumers, champion is a winner, an advocate, someone celebrated for excellence, and much like our beer - THE GOLD INSIDE.

A Drink for Everyone

330ML

INGREDIENTS:
 

Water, Barley Malt (Gluten), Maize extract, Hops. 
Figures based on 100ml. Because brewing is a natural process, values are approximate and may vary slightly.

5.5%

ABV

193KJ

CARBS

2g

CARBS PER 100ML

500ML

INGREDIENTS:
 

Water, Barley Malt (Gluten), Maize extract, Hops. 
Figures based on 100ml. Because brewing is a natural process, values are approximate and may vary slightly.

5.5%

ABV

193KJ

CARBS

2g

CARBS PER 100ML

Carling Black Label Africa's most awarded beer banner

CARLING BLACK LABEL BEER AWARDS
5
Grand Prix Awards
5 prix
Grand Prix Awards
The International Brewing Awards
1990
ITQI (International taste and quality institute)
2011
Monde
2012
ITQI (International taste and quality institute)
2012
ITQI (International taste and quality institute)
2013
27
Gold Awards
27 gold award
Gold Awards
The International Brewing Awards
1990
The International Brewing Awards
1996
Australian International Beer Awards
1996
Australian International Beer Awards
1997
The International Brewing Awards
1998
Australian International Beer Awards
2001
Monde
2008
Monde
2010
Australian International Beer Awards
2010
Monde
2011
Monde
2012
Monde
2013
Monde
2014
Monde
2015
Monde
2016
Australian International Beer Awards
2016
Monde
2017
Monde
2018
SA National Beer Trophy
2018
SA National Beer Trophy
2019
Monde
2019
Australian International Beer Awards
2023
Australian International Beer Awards
2024
13
Silver Awards
13 Silver
Silver Awards
Australian International Beer Awards
1996
Australian International Beer Awards
1997
Australian International Beer Awards
2000
Australian International Beer Awards
2000
Australian International Beer Awards
2001
Superior Beer Awards
2008
Monde
2009
IBD Beer Awards
2013
Monde
2015
Monde
2020
Monde
2022
Monde
2023
10
Bronze Awards
10 Bronze
Bronze Awards
The International Brewing Awards
1998
Australian International Beer Awards
2008
Australian International Beer Awards
2011
Australian International Beer Awards
2012
Australian International Beer Awards
2013
International beer challenge
2014
International beer challenge
2015
Australian International Beer Awards
2015
Australian International Beer Awards
2016
African Beer Cup
2019